END-USER may otherwise not reproduce, publicly display, publicly perform, transmit, distribute, sublicense, rent, lease or lend the Assets. Except for services software development kits (“Services SDKs”), END-USERS may modify Assets.
The following concerns only Assets that are not Restricted Assets: Licensor grants to the END-USER a non-exclusive, worldwide, and perpetual license to the Asset to integrate it only as incorporated and embedded components of electronic applications and digital media and distribute such electronic application and digital media reproduction and display in distributed physical advertising materials is permitted solely for marketing purposes in respect of such electronic applications or digital media.
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